Addressers Urges Businesses to Use Fulfillment Services for Speedy Service
Direct Mail Company Says Speed of Response for Product Fulfillment is Most Important Factor in Customer Satisfaction


SYLMAR, CA, July 01, 2009 /24-7PressRelease/ -- The Addressers (www.theaddressers.com), a Southern California Direct Marketing Company, is urging businesses to use order fulfillment services in order to get products out quickly to customers and achieve good customer satisfaction.

Kent Moon, President of Addressers, stated "Product fulfillment services are important, because they insure that your customers get their products in a timely manner. Studies have shown that speed of delivery is the chief determining factor in whether or not a customer returns to buy more products from you. Speed of delivery is more important than quality, more important than reliability, even more important than customer service. So whether you hire an outsourced fulfillment house to provide product fulfillment services or you have an in-house fulfillment manager that handles this, you have to firmly keep in mind how important it is to get the product delivered in a timely manner."

"If your product fulfillment team is inefficient, delays getting the product out to the customer, or makes lots of errors in terms of sending the wrong items or allowing them to be damaged, this team is killing your business. Contrast that with the order coming in today, and the customer receiving his item tomorrow. The customer is thrilled and customer retention is much more likely," concluded Moon.

Addressers is a direct marketing company that has provided direct mail and fulfillment services for more than 20 years. Unlike many companies where customization capabilities are limited, Addressers can provide clients with timely and cost-effective solutions by custom designing mailing, fulfillment and database services using time-tested proprietary modules.

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