New To The Neighborhood - Block Provides "Community" Marketing Services On A Global Scale
Block is a full-service independent creative marketing agency that specializes in building commerce through advertising, event marketing, sales promotion, social media and digital services for brands worldwide. Offices in NJ, FL and Europe.

SARASOTA, FL, November 19, 2011 /24-7PressRelease/ -- Block is the local butcher. The corner coffee shop. The eco-friendly chat room. Block's marketing premise is simple -- they go where people consolidate to socialize, interact and foster relationships. They are influencers. Block narrows the gap between consumers and brands by executing ideas that educate, entertain, and engage. They believe that proximity, reciprocity, and confirmation are key to brand development. Block takes global marketing initiatives and break them down, executing at the local, or "community" level. At Block, they build brands through marketing neighborhoods.

"Marketing has evolved to the point where consumers are now more than customers, but users," says Brent David, Block's president. "Today, people interact in either the tangible or in-tangible world, or communities. At Block we identify relevant communities and engage and nurture these users where they live, work, play, and shop."

David continues, "Brand integration within the community and reciprocity between its' users and the brand is the key to developing commerce. At Block, we build commerce."

Block is also different in agency structure and agency fees. While most agencies employ a hierarchy of account management types, and bill accordingly, Block brings together creative innovators -- film makers, musicians, trend strategists, game makers, digital artists, photographers, TV producers, writers -- and combines them with brand strategists experienced in marketing integration. Block believes that strategically sound ideas are more essential to creating a brand's story and generating results than a litany of junior-level note-takers, generating excessive hourly rates. Block bills for intelligence and creativity, not taking notes.

Block has offices in Southwest Florida, Central New Jersey, and Kiev, Ukraine. Block has experience working across all product categories, and all marketing tactics. They have recently been hired by Commercial Recreation Specialists out of Madison, WI to execute the launch strategy for H2Whoa Zone, a new franchised-based water recreation concept.

Press Release Contact Information:

Brent David
Block
President
6522 Tamiami Trail #2
Sarasota, FL
USA 34231
Voice: 941-201-1160
Website: Visit Our Website